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Lauren Clarke Waxing

branding + design + digital marketing strategy

The client is a qualified waxing specialist. The brief required the full scope of branding services which would appeal to the target audience - female clients based in Essex. 

The brand was designed using contemporary elements with strong colours to establish a local presence and raise awareness. The concept deliberately shies away from standard beauty therapy visual indicators and incorporates a modern tropical character as  the majority of clients tend to utilise services offered as part of their "holiday preparation". 

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